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Deciding which process is right for you will largely be determined by whether you’re looking for a casual friendship, relationship, or a lifelong partner.

More traditional sites may offer anything from a simple search to a highly specific advanced search.

Some more seriously minded sites request that members fill out elaborate compatibility questionnaires.

A 2013 study shows that nearly 60% of all new marriages in the USA started with the couple meeting online.

The explosion of Niche and mobile dating solutions has made online dating more convenient and efficient than any other time in the history of the industry. When you haven't found local friends or aren't sure which spots are the best to meet quality singles, it’s oftentimes easier to dip your toe in the online dating pool first.

Bumble is a dating app that only allows women to initiate contact in opposite-sex connections; in same-sex connections either party may initiate contact. Since 2012, Tinder has been matching singles based on their social profiles and geographic location. Both users must “swipe right” before being matched and are then able to chat within the app.

View Profile Harvard Business School graduate, Mark Brooks, has been an expert in the Internet dating business since 1998.The app is available in over 80 countries and has over 27 million searchable members.OKCupid is one of the most popular dating sites and is free to sign up initially.Check to see what safeguards are put in place by the site, and which ones you can enable to limit those who sees your profile.Most dating sites have become extremely good about policing their members for negative or unsafe behavior.They tend to attract a wide variety of members with personal goals that range from a casual fling to a serious lifelong relationship.