But that’s hardly the case, considering that MTV is so desperate to keep The Hills— its highest-rated show by a mile—alive and thriving that it’s shelling out major dough to the cast, marking a paradigm shift in the business: Reality TV as the cheap alternative to scripted programming? Cavallari is being paid ,000 an episode, which is almost as much as Conrad was making: 5,000 an episode (or .5 million a year), according to a person with knowledge of the show’s contracts.Conrad’s deal stipulated that no other star’s salary could match hers while she was on The Hills, but those of supporting cast members Audrina Patridge, Lauren “Lo” Bosworth, and Montag come close: 0,000 a show.Last season, ratings of its most treasured half-hour of TV fell from a high of 5 million down to 3 million viewers.
You always have the choice to experience our sites without personalized advertising based on your web browsing activity by visiting the DAA’s Consumer Choice page, the NAI's website, and/or the EU online choices page, from each of your browsers or devices.To avoid personalized advertising based on your mobile app activity, you can install the DAA’s App Choices app here.As of Tuesday, as any tween worth their Juicy Couture jeans will tell you, “The bitch is back”—i.e., Kristin Cavallari is joining the MTV docusoap The Hills as its resident diva.She’s replacing Lauren Conrad, who’s been the good-girl star of the series until she started complaining of Hills fatigue and decided, after five seasons, to leave.And that’s just what they get paid for doing their day job.
The Hills and its stars have become such a name brand—in certain circles—that Cavallari and Co.ad into what looks like a Victoria’s Secret photo shoot); and music ventures (Montag has released two singles and is working on an album). Former Hills star Whitney Port has become the Lauren Conrad of The City, about her travails as a cub fashionista in New York City. And Speidi appeared on NBC’s I’m a Celebrity, Get Me Out of Here, though after two days in the Costa Rican jungle, the L. creatures really did get out of there—“We had post-traumatic syndrome for a month” after walking off the show, Pratt said.“People have no idea.”In other ways, too, life outside The Hills is not always as glamorous as the show.Through her publicist, Cavallari declined to comment.The move may seem counterintuitive, or like a kind of consolation prize.According to Pratt, the network is not overstating the case.