“And I think it’s really hit a low point.”Whenever using a technology makes people unhappy, the question is always: Is it the technology’s fault, or is it ours?
“81 percent of Hinge users have never found a long-term relationship on any swiping app”; “54 percent of singles on Hinge report feeling lonely after swiping on swiping apps”; “Only 1 in 500 swipes on Hinge turn into phone numbers exchanged.” Mc Leod has noticed the same waning of enthusiasm that I have.
“We have people in for focus groups all the time, and we do surveys, and since probably like 2014, it seemed like there was this sort of declining satisfaction over time in these services,” he says.
“But on the other hand, Tinder just doesn’t feel efficient.
I’m pretty frustrated and annoyed with it because it feels like you have to put in a lot of swiping to get like one good date.”I have a theory that this exhaustion is making dating apps worse at performing their function.
Are dating apps exhausting because of some fundamental problem with the apps, or just because dating is always frustrating and disappointing?
“The process of dating inherently sucks,” says Holly Wood, a Ph D candidate at Harvard University who’s doing her dissertation on modern dating.And he realized, he says, that “the idea of being one swipe away from a potential mate kind of lowers the meaning of potential interaction.”Hinge, originally, was a swiping app very similar to Tinder except that it only offered you people who were connected to you through Facebook friends.But the company’s own research, combined with the the app was also “bleeding users” and had “plummeted to a 1.5 star rating,” which could have had something to do with it.) In advance of their relaunch, they publicized some of their own damning statistics on It’s great to just talk to people and meet up with people.”“I have a boyfriend right now whom I met on Tinder,” says Frannie Steinlage, a 34-year-old straight woman who is a health-care consultant in Denver.But “it really is sifting through a lot of crap to be able to find somebody.”Sales’s article focused heavily on the negative effects of easy, on-demand sex that hookup culture prizes and dating apps readily provide.I don’t believe hookup culture has infected our brains and turned us into soulless sex-hungry swipe monsters. It doesn’t do to pretend that dating in the app era hasn’t changed. Tinder arrived in 2012, and nipping at its heels came other imitators and twists on the format, like Hinge (connects you with friends of friends), Bumble (women have to message first), and others.