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Well, unfortunately, shortly after that a Space Shuttle exploded and the campaign was pulled. First link is to a print ad for that campaign; here is a link is to an article mentioning the campaign was pulled; here is a tv commercial for that campaign. The Persuaders - Did you get a chance to see this excellent PBS show on how marketers and politicians figure out how to persuade us? The entire episode is available for viewing online at the above link. As with many PBS shows now, the streaming video is broken up into segments for easy display in the classroom.

The second assignment asks students to design a persuasion campaign for some social, political, or public service topic.The second assignment also requires an oral presentation of the campaign.- A good discussion of this question along with some class activities -- by the way, Russia has a larger surface area than Pluto. " - Here is a good article from subscriber Robert Cialdini which describes techniques he refers to as pre-suasion. A field exercise - Robert Levine passed along this link to a Teaching of Psychology article written by Levine, Nathanael Fast, and Philip Zimbardo describing a very engaging exercise for students.Several scenarios illustrating these ideas are included that can be used with students. "The assignment requires students to set themselves up as targets of a professional salesperson or other persuasion expert and to analyze their experiences using fundamental social psychological concepts." Good stuff! You can also read about how your students can enter next year's contest.In the first assignment students analyze a set of ads in terms of course concepts.

Heather points them to some good sources of ads online.

Other social change projects included raising more than

Heather points them to some good sources of ads online.Other social change projects included raising more than $1,000 to buy prosthetic limbs for landmine victims, soliciting nearly $2,000 for Pakistan flood relief, netting over $1,300 for Japanese tsunami relief, and, closer to home, securing free meals for local senior citizens.These projects served to show students how social influence techniques can be used as prosocial influence techniques." Two persuasion assignments - Heather Coon, a colleague of mine, adapted a couple assignments to create these two good examples in her Persuasion seminar.In one case, for example, students raised over $2,000 for a United Nations anti-malaria program and generated 200 postcards sent to the White House urging the government to stand by its pledge to end malaria by 2015.In another case, students invited a survivor of human trafficking to speak on campus -- an event that drew over 300 students, faculty, staff, and community members and helped raise $540 for anti-trafficking organizations.blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model - [] Michael Britt created this nice, brief summary of the model.

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Heather points them to some good sources of ads online.

Other social change projects included raising more than $1,000 to buy prosthetic limbs for landmine victims, soliciting nearly $2,000 for Pakistan flood relief, netting over $1,300 for Japanese tsunami relief, and, closer to home, securing free meals for local senior citizens.

These projects served to show students how social influence techniques can be used as prosocial influence techniques." Two persuasion assignments - Heather Coon, a colleague of mine, adapted a couple assignments to create these two good examples in her Persuasion seminar.

In one case, for example, students raised over $2,000 for a United Nations anti-malaria program and generated 200 postcards sent to the White House urging the government to stand by its pledge to end malaria by 2015.

In another case, students invited a survivor of human trafficking to speak on campus -- an event that drew over 300 students, faculty, staff, and community members and helped raise $540 for anti-trafficking organizations.

blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model - [] Michael Britt created this nice, brief summary of the model.

,000 to buy prosthetic limbs for landmine victims, soliciting nearly ,000 for Pakistan flood relief, netting over

Heather points them to some good sources of ads online.Other social change projects included raising more than $1,000 to buy prosthetic limbs for landmine victims, soliciting nearly $2,000 for Pakistan flood relief, netting over $1,300 for Japanese tsunami relief, and, closer to home, securing free meals for local senior citizens.These projects served to show students how social influence techniques can be used as prosocial influence techniques." Two persuasion assignments - Heather Coon, a colleague of mine, adapted a couple assignments to create these two good examples in her Persuasion seminar.In one case, for example, students raised over $2,000 for a United Nations anti-malaria program and generated 200 postcards sent to the White House urging the government to stand by its pledge to end malaria by 2015.In another case, students invited a survivor of human trafficking to speak on campus -- an event that drew over 300 students, faculty, staff, and community members and helped raise $540 for anti-trafficking organizations.blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model - [] Michael Britt created this nice, brief summary of the model.

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Heather points them to some good sources of ads online.

Other social change projects included raising more than $1,000 to buy prosthetic limbs for landmine victims, soliciting nearly $2,000 for Pakistan flood relief, netting over $1,300 for Japanese tsunami relief, and, closer to home, securing free meals for local senior citizens.

These projects served to show students how social influence techniques can be used as prosocial influence techniques." Two persuasion assignments - Heather Coon, a colleague of mine, adapted a couple assignments to create these two good examples in her Persuasion seminar.

In one case, for example, students raised over $2,000 for a United Nations anti-malaria program and generated 200 postcards sent to the White House urging the government to stand by its pledge to end malaria by 2015.

In another case, students invited a survivor of human trafficking to speak on campus -- an event that drew over 300 students, faculty, staff, and community members and helped raise $540 for anti-trafficking organizations.

blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model - [] Michael Britt created this nice, brief summary of the model.

,300 for Japanese tsunami relief, and, closer to home, securing free meals for local senior citizens.

These projects served to show students how social influence techniques can be used as prosocial influence techniques." Two persuasion assignments - Heather Coon, a colleague of mine, adapted a couple assignments to create these two good examples in her Persuasion seminar.

In one case, for example, students raised over ,000 for a United Nations anti-malaria program and generated 200 postcards sent to the White House urging the government to stand by its pledge to end malaria by 2015.

In another case, students invited a survivor of human trafficking to speak on campus -- an event that drew over 300 students, faculty, staff, and community members and helped raise 0 for anti-trafficking organizations.

blog points to an infographic on the web suggesting that certain colors used by marketers/advertisers mean and influence certain things. Subliminal advertising - interactive exercise (requiring students to download a program) exploring efficacy of self-help tapes (accompanies Social Psychology, Third Edition by Aronson, Wilson, and Akert)Neuroscience and influence - Here is an interesting podcast from BBC Radio about neuroscience research "asking if new knowledge about the human brain will allow us to make better choices or leave us open to ever more manipulation."Resisting persuasion - an interesting story told by a medical anthropologist who describes how those living in Myanmar (Burma) are manipulated emotionally by the State and the various ways people try to resist and survive Buschhhhhhhhh - This old Busch beer ad introduced during the Super Bowl and its follow up ads (e.g., oversharing, last word, indecision) capture a number of principles well such as humor, repetition, and the peripheral route. emotional appeal () - a good example Fear appeals - from Steven Ross' You Tube channel Cialdini Asks and Asks and Asks - a few videos from subscriber Robert Cialdini in which he interviews psychology researchers More videos from Robert Cialdini Noba Project video winners - As you may remember, the Noba Project has recently started conducting annual student video award contests for brief clips illustrating psychlogical principles. Elaboration Likelihood Model - [] Michael Britt created this nice, brief summary of the model.